SUMMERFEST SEES INCREASE IN ATTENDANCE; ANNOUNCES 2024 DATES
Written by Jesse on July 12, 2023
As the 55th annual Summerfest came to a close last weekend, organizers say that attendance for the World’s Largest Music Festival was up by 40% this year.
Approximately 624,000 music lovers came through the gates this year over three weekends, and Don Smiley, Chief Executive Officer of Milwaukee World Festival, Inc. couldn’t be more thrilled.
Smiley told WTMJ:
“As I look back on my 20 years of leading Summerfest, this year’s festival is a highlight, as our team continued to deliver a world-class experience in a world-class setting.”
Summerfest has also committed to the three-weekend format once again:
- June 20-22
- June 27-29
- July 4-6
