Peloton Offers Year Subscription To Their Laid-Off Employees

Letting 20 percent of your employees couldn’t have been an easy decision for Peloton. But in that decision, maybe take a second to read the room?

Former employees were offered a severance package which included a one-year subscription to their service. Which is valued at $500. Peloton was notably doing quite well early on in the pandemic. But with gyms opening up, sales predictably declined.

2019: people are creeped out by the first peloton ad, whoops
2020: in the weirdest twist of fate, people clearly not financially affected by the pandemic buy $1500 bikes
2021: ‘oh no we’ve run out of comfortably wealthy people’
2022: ‘here’s a free membership with your layoff’ pic.twitter.com/m4szCZzgDS

— Ganser ? (@Ganserband) February 8, 2022

They probably thought, “We know you’re frustrated. But blow off some steam while using our product!” Bad form.