MILLER LITE TEAMS UP WITH NEW BALANCE FOR THE ULTIMATE DAD COOZIE: THE SHOEZIE

The Dad bod is still in, sorta, and rockin’ Dad shoes with a domestic light beer in hand has been a summer staple for so many Pops in America. Miller Lite is bringing the two together for Father’s Day glory!

“As The Original Light Beer, we are proud to celebrate all things beer and all things dad, and the Shoezie does just that,” said Sofia Colucci, Vice President of Marketing, Miller Family of Brands. “When we dreamed up the Shoezie, there was only one brand to bring it to life and that was the maker of the classic ‘Dad Shoe,’ New Balance. Together we want to thank all dads out there for keeping the grass cut, grilling those perfect meats, agreeing to the family dog, and of course raising a Miller Lite, one can at a time.”

What’s the catch? You have to win them! Miller Lite and New Balance fans (21+ of course) can try to get a Shoezie by visiting www.TheShoezie.com on Father’s Day, June 20 starting at 9 AM CT. The sweepstakes are only open for 12 hours, so don’t snooze on these gems:

Feature image: Brennan Linsley/AP